Coworking Playbook
The Social Hub is a hybrid hospitality brand with locations across Europe, offering coworking, co-living, hotel, and event spaces for a growing community of students, creatives, and entrepreneurs. As part of their mission to grow a vibrant community of remote workers, they commissioned a mobile-first zine that would introduce the benefits of coworking online and through email. I designed a simple, approachable zine with its own mini identity that stays true to The Social Hub’s brand.
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The Coworking Playbook shares first-day tips, a checklist, basic etiquette, and a question game to break the ice. The design mixes photography with bold type and short text blocks, built with mobile in mind for quick, easy reading. The goal was to create something light, useful, and encouraging for anyone curious about coworking.